Alrighty, Lovelies! I need your guidance with something. I want to dye my hair red using this exact product (above).

My current (and natural) hair color is dirty blonde. What I need help with, Lovelies, is what do I need to do to keep my hair from going pinkish? 

I once heard that if you have blonde hair and you dye it red, it’ll eventually turn pink. Is this even true? And has anyone used this specific product? If so, did it work well for you? Would I need to make my hair lighter in order for it to look a brighter red like the picture on the box?